Summary
Academic Background
PhD
(Entrepreneurship) University of Essex
October 01, 2008 - November 12, 2012
Honours and Awards
Aizaz e Sabqat
President of Pakistan Award (Azaz-e-Sabqat) for the academic year 2004 for showing best performance in academics (award received in 2007)
December 06, 2007
Gold Medal
Gold Medal for securing 1st position in MSc Economics Department of Economics, University of Peshawar (2004)
October 31, 2006
Best University Teacher A
Best University Teacher Award for the academic year 2017 received from Shaheed Benazir Bhutto Women University Peshawar
Publications
Towards a transversal entrepreneurship education in Pakistan: a case study of the ‘MS Innovation & Entrepreneurship’ programme
May 14, 2026
Cases on Entrepreneurship Education and Training in Emerging Markets - Chapter 10, Pages 149-167
How opening and closing ambidextrous leadership influence innovative work behaviors
March 25, 2026
Current Psychology - Volume:45, Issue:7, Article Number 747
Entrepreneurial Resilience in Turbulent Times: Navigating Crisis and Disruption
October 01, 2025
FWU Journal of Social Sciences - Volume:19, Issue:3, Page:123-137
Future Trends in Digital Leadership: Cultivating Innovation, Leveraging AI and Achieving Competitive Advantage: A Qualitative Study
October 01, 2025
Journal of Information and Knowledge Management - Volume:24, Issue: 05,
Familial and Societal Institutional Embeddedness of Women Entrepreneur(ship)
May 21, 2025
The Palgrave Encyclopedia of Entrepreneurship - Chapter 1, Pages 1-5
Entrepreneurial learning behaviours within the social context: an exploratory study of technology startups in Pakistan
May 20, 2025
Journal of Entrepreneurship in Emerging Economies - Pages 1-22
Cryptocurrency and Traditional Financial Systems: Exploring the Impact of Cryptocurrencies on Traditional Banking Systems, Financial Regulations, and Monetary Policies
March 31, 2025
International Journal of Business and Management Sciences - Volume 06(01),2025,Pages (587-609)
The rising appeal of creative industry for women entrepreneurs: an exploratory study of rural Khyber Pakhtunkhwa
January 28, 2025
Journal of Entrepreneurship in Emerging Economies - Pages 1-19
Digital leadership and its impact on agility, innovation and resilience: a qualitative study of the UAE media industry
December 24, 2024
Benchmarking: An International Journal - Pages 1-19
Unveiling Entrepreneurial Learning Dynamics: Insights from the Women Entrepreneurs of Creative Industries
March 30, 2024
Journal of Innovative Research in Management Sciences - Volume 5, No. 1, Pages 52-70
Merafuture: Building an Ed-Tech Start-Up in Pakistan
January 11, 2024
IVEY Publishing - W34302, Pages 1-11
The Influence of Role Model & Learning Orientation on Students’ Entrepreneurial Intentions: Does Creativity, Proactiveness & Opportunism Matter?
December 30, 2023
NICE Research Journal - Volume 16, No. 4, Pages 1-17
Situationally Appropriate Leadership Styles and Team Performance: Is Trust Really Important
October 04, 2023
FWU Journal of Social Sciences - Volume 17, No.3, Pages 136-151
Identity Construction of Pakistani Female Entrepreneurs in Religious Framework: An Interplay of Sociocultural and Religious Factors
July 01, 2023
Journal of Entrepreneurship and Innovation in Emerging Economies - Volume 9, Issue 2, Pages:24
The role of family factors in shaping the entrepreneurial intentions of women: a case study of women entrepreneurs from Peshawar, Pakistan
October 18, 2022
The Role of Ecosystems in Developing Startups - Chapter 3, Pages 40-63
Islam, Entrepreneurship and Economic Development
July 01, 2022
Journal of Entrepreneurship and Innovation in Emerging Economies - Volume 8, Issue 2, Pages 270-273
An Exploration of Women Owned Home-based Business Through Institutional Theory Lens: A Case of Peshawar, Pakistan
June 30, 2022
Journal of Applied Economics and Business Studies - Volume 6, Issue 2, Pages 33-54
Social Entrepreneurship as Creative Destructors
December 30, 2018
Abasyn Journal of Social Sciences - Pages 1-20
A Narrative Case Study of the Lived Experiences of Women Social Entrepreneur(s) in Pukhtoon Context Peshawar, Pakistan
December 30, 2018
Abasyn Journal of Social Sciences - Pages 1-13
Growth Aspirations of Pukhtoon Women Entrepreneurs in the Household Context
May 01, 2018
FWU Journal of Social Sciences - Volume 12, Issue 1, Pages 180-189
Embedded or Constrained Informal Institutional Influences on Women Entrepreneurship Development in Pukhtoon Culture
November 01, 2016
FWU Journal of Social Sciences - Volume 10, Issue 2, Pages 80-90
Conferences
Learning Orientation and Firm Sustainability Performance: Mediating Role of Innovative Orientation Trait
October 17, 2025 - October 18, 2025
Babar Ejaz, Ayesha Abrar, Owais Anwar Golra, Madiha Gohar,
10th International Conference on Digital Transformation and Business Innovation (ICDTBI) 2025
Emergence and Transformation of Trust in Work Teams
April 22, 2024 - April 23, 2024
Maryam Liaqat, Dr. Madiha Gohar, Dr. Ayesha Abrar, Dr. Asfia Obaid ,
4th International Conference on Business, Management, and Social Sciences (ICBMASS) 2024
The Role of Brand Love and Brand Respect in Creating Brand Loyalty: An exploration through Love Mark Theory
April 22, 2024 - April 23, 2024
Kainat Shahnawaz, Ayesha Abrar, Madiha Gohar,
4th International Conference on Business, Management and Social Sciences (ICBMASS-24)
Influence of Religious Beliefs and Values on Leader’s Spirituality and Emotional Intelligence: A Case of Islamabad Healthcare Sector
October 07, 2022 - October 08, 2022
Maryam Liaqat, Atiqa Aslam, Madiha Gohar, Ayesha Abrar,
1st International Conference on Religion in Business
Shuhrat-we brand you, A case study on learning from mistakes
October 06, 2022 - October 08, 2022
Waseem Akram, Dr. Madiha Gohar, Dr. Ayesha Abrar,
10th Asian Management Research and Case Conference 2022 (AMRC)
iTitans - Innovation starts with an I
October 04, 2022 - October 06, 2022
Kommal Joyo, Waseem Akram , Madiha Gohar, Ayesha Abrar,
10th Asian Management Research & Case Conference
Understanding Creation of Women Owned Home-based Business Through Institutional Theory Lens: A Case of Peshawar, Pakistan.
June 23, 2021 - June 24, 2021
Dr Madiha Gohar, Dr Ayesha Abrar, Dr. Caleb Kwong,
International Conference of Business Management and Social Sciences
Role of Family Factors on Women Entrepreneurial Intentions: A Case Study of Women Entrepreneurs From Peshawar Pakistan
November 18, 2020 - November 20, 2020
Dr. Madiha Gohar, Dr. Ayesha Abrar, Dr. Asma Basit,
Research In Entrepreneurship and Small Business
"You Are Who You Know”: The Social Essence of Entrepreneurial Learning in Creative Industries
September 02, 2020 - September 04, 2020
Dr. Ayesha Abrar, Dr. Madiha Goahr,
British Academy of Management BAM 2020 Conference in the Cloud (34th international conference)
Social Entrepreneurs as Creative Destructors
September 15, 2018 - September 15, 2018
Ayesha Abrar, Madiha Gohar, Shandana Shoaib,
Conference on Social Entrepreneurship and Islamic Finance
Integrating Grounded Theory and Narrative Analysis for Understanding Entrepreneurial Learning of Creative Women Entrepreneurs
February 02, 2016 - February 03, 2016
Dr. Ayesha Abrar, Dr. Madiha Gohar, Dr. Asma Basit, Dr Muhammad Junaid,
International Conference on Emerging Research for Sustainable Economic Development (ERSED-2016)
Entrepreneurial learning and emergence of dynamic capabilities: a case of women entrepreneurs in creative industries of UK
September 03, 2012 - September 05, 2012
Ayesha Abrar,
11th International Entrepreneurship Forum (IEF) Conference, ‘Entrepreneurship and Sustainability: From Lifestyles to Innovative Enterprises in Creative and Sustainable Environments’
Gender and Entrepreneurial Learning: A Case of Female Entrepreneurs in Creative Industry
November 09, 2011 - November 10, 2011
Ayesha Abrar,
34th Institute for Small Business and Entrepreneurship Annual Conference
Conceptualizing Gender and Entrepreneurial Learning – A Review of Literature
June 15, 2011 - June 18, 2011
Ayesha Abrar, Asma Rauf, Madiha Gohar,
THE 56TH ANNUAL ICSB WORLD CONFERENCE 2011
Making of Household Entrepreneurs: Lived Experiences of Pukhtoon Women Entrepreneurs from Peshawar, Pakistan
June 15, 2011 - June 18, 2011
Ayesha Abrar, Asma Rauf, madiha Gohar,
56th Annual World Conference of the International Council of Small Business (ICSB) 2011
Entrepreneurial Learning in Creative Industry: A Case of Female Entrepreneurs in Creative Industry
May 26, 2011 - May 27, 2011
Ayesha Abrar,
7th Scottish Doctoral Management Conference 20211
Entrepreneurial Learning as Experiential and Social Learning Process: A Case of Female Entrepreneurs in Creative Industry
April 12, 2011 - April 14, 2011
Ayesha Abrar,
Organizational Learning, Knowledge and Capabilities: Making Waves
Entrepreneurial Learning as Experiential and Situated Learning Process: A Case of Creative Entrepreneurs”
November 12, 2002 - November 12, 2011
Ayesha Abrar,
34th Institute for Small Business and Entrepreneurship Annual Conference
Assistant Professor
Shaheed Benazir Bhutto Women University
June 10, 2013 - July 16, 2018
GTA
University of Essex UK
October 01, 2009 - May 31, 2012
Lecturer
Shaheed Benazir Bhutto Women University Peshawar
December 26, 2005 - June 09, 2013